Amazing OMO’s Campaign-”Dirt is Good” with JOOheng Ta’s Sand Sculpture Backdrops (video)


World champion sand sculptor JOOheng Tan was recently asked by 4A company - Lowe in Singapore to help create these amazing backdrops for OMO’s campaign – “OMO dirt is good”. Good AD = good idea + good executive, awesome!!


(via ads of the world)
Advertising Agency: Lowe, Singapore
Regional Executive Creative Director: Dominic Stallard
Chief Creative Officers: Dominic StallardKirk Gainsford
Copywriter: Natalie Rose
Art Director: Karen Vermeulen
Production company: Shooting Gallery
Account Director: Ranjit Jathanna
Agency Producer: Jasmine Tan
Photographer: Sebastian Siah
Additional Credits: Andrew Ho, JooHeng Tan, Michael Kan, Raymond Goh, Fuse Audio, Emoxis, Ashlynn Sum, Eranga Tennekoon, Irene Gan